Digital account manager job description template

Digital Account Manager

Job Title: Digital Account Manager Needed We are currently recruiting for a Digital Account Manager to work in our growing marketing department. Our ideal candidate for this position will take full responsibility and coordinate the execution of digital marketing initiatives for select client accounts.

Responsibilities:
- Create and implement strategic and tactical objectives for digital marketing in target accounts
- Coordinate with the clients on the marketing goals to determine the marketing plans allocate the necessary marketing budgets and create digital marketing campaigns that are successful and accountable to the goals set down for the business.
- Manage all aspects of SEM/PPC, display, social media, and other digital campaigns, from conception through to launch, ongoing analysis and optimization, and detailed reporting.
- Review campaign metrics and analytics and draw some insights that can be used to make amendments to the current campaign to achieve better outcomes.
- Oversee the overall process of campaign creation, integration into the site, quality assurance check, and regular follow-up.
- Spend control to allow the campaign to run within the allocated budget while simultaneously providing the campaign with the best possible performance.
- Regularly engage clients in phone conversations and face-to-face meetings, writing progress reports and formal presentations to discuss campaign objectives, business developments, campaign performance, and potential strategies for enhancement

Requirements:
- Minimum 3+ years experience in the creation and improvement of online advertising initiatives
- Understanding of primary DM channels and the ways to optimize them
- High level of particular knowledge and quantitative approach.
- The aptitude to communicate well and present an argument E
- Excellent analytical, planning, and time management skills in managing projects and priorities
- Self-driven, preferably with experience in working individually but also as a member of a team

So if you have experience in the successful design, creation, and implementation of effective digital marketing campaigns then please drop us a line. This position is a pivotal one on our client services team while offering possibilities to develop one’s abilities across several leading digital platforms.